Innovation is becoming the defining factor for successful companies. It is no longer sufficient to run a lean and efficient business. Often external viewpoints allow organizations to innovate faster.
For more than fifteen years, we have worked with innovation, and gained insight into what works and what doesn’t. Our innovation process is iterative to ensure incorporation of user feedback and continuous improvement as the project progresses.
In our experience, truly great innovations are, in many cases, intersectional innovations. That is, innovations that happen in the intersection between cultures, disciplines, and domains; or in the intersection between hardware, software and services.
We can help in different phases of innovation, from the very early ideation phase to concrete innovations that result in new products, services or processes.
To innovate with existing assets may be extra important when an organization is facing market competition both through price pressure and innovative newcomers. We can help you gain that outside perspective and objectivity that enables you to innovate with current resources, addressing e.g. under-utilized fixed assets or an unsustainable high level of un-billable hours.
“Dedicating time for innovation shouldn’t be seen as a cost. It is an investment in future success!” – Ingemar Larsson, CEO
We have experience working with e-Health innovation and designing solutions for behavior change. We find it important to start with the user experience in mind and then develop technology solutions that enable that identified user experience.
Sometimes strategy is handled as something “we need to check off from a list” rather than give it the focus it deserves. Strategic positioning is about achieving a sustainable competitive advantage. Organizations can confuse strategic positioning with operational effectiveness (which is about performing the organization’s activities better). Activities focused on operational effectiveness may render a temporary competitive advantage – until the competitors catch up. At SenseMate, we have experience developing strategies that enable a sustainable advantage for organizations.
One part of your company’s competitive advantage should be your business model. In our connected world there are many opportunities to design your business model so that you both competitively create and capture value.
The schema above shows a simplified example of value flow in a multi-sided market. Many new opportunities come from multi-sided markets where there are three or more entities involved in the minimal value flow. Familiar examples include web search, free newspapers and (in many countries) healthcare providers.
One example of this is that we have designed healthcare solutions for municipalities to balance the three factors: cost, mortality and morbidity (financial cost, length of life, and quality of life).
In business analysis we look at how your business is doing, in an objective way. We can analyze operational effectiveness, perform benchmarking, and help with financial optimization. The overall goal is to enable you to make informed choices and improve your business results.
We have many years’ experience leading complex projects with many stakeholders, including culturally diverse teams. We are well positioned to bridge engineering and business teams, speaking both “languages”.
If you are interested in any of the above services, contact us here.